A South African skincare store, built around the Koec range.

The founder

Beauty Hub SA started as a personal search. After years of trying every acne product on the market, our founder found real results with Koec — a science-led skincare range built around salicylic acid, niacinamide, azelaic acid and zinc, dosed at levels the evidence actually supports.

Beauty Hub SA is not the maker of these formulas. Koec is an independent skincare brand we love and stock — Beauty Hub SA is the South African store that curates the range, ships it across the country, and stands behind every product with first-hand experience.

Every product we list has been used on our founder's own skin first. If it didn't earn a place in her routine, it doesn't earn a place on the shelf.

How we curate

Efficacy over marketing

We only stock Koec products whose actives are dosed at levels shown to work.

Fewer, better products

A short, layered edit of the Koec range. Every product earns its place.

Tested on our own skin

Nothing goes on the site until our founder has run it through her own routine.

Join Beauty Hub SA

10% off your first order.

Get early access to new formulas, ingredient deep-dives, and routine guides written by our lab team.